FGD

We have an expert panel of moderators, few in house and many consultants who are associated with Moderation of Focus group for Big 4 Companies and various leading Market research firm in India.

At Parvus, we have a team experience in conducting Focus groups, Mini groups and even IDIs among Key opinion leaders.  Our recruitment norms in terms of Quality of respondents are well wetted which ensures the screening of repeat respondents in  the group along with targeting the exact required features. The researcher at our end ensures that the objective are well understood and the questions are so well designed to elicit the view of respondents through moderation. We focus on Depth of the information along with the Quality of data collected.

We have a channel of trusted service providers of Audio Visual facility to organize groups with ultra modern facilities used in the premises.  We have resources who then go through the AV of the discussion and summaries the transcript of each respondents thus highlight the key opinions and requirements.

We not only are capable of conducting the FGD in person in well defined location with all the facilities but also conducting the FGDs online through ZOOM, HANGOUT MEET and SKYPE. Focus group information is more valuable that collecting information with single individual interviews as the group provide a unique variance to discussion hence allowing a greater scope of clarification and deep diving on views.

We provide FGD services PAN india region in Person and over web for overseas respondents. We have an experience of conducting more that 80 groups discussion in last 2 years. 

Post process data collection, the research team at Parvus organize the data in accordance of the objective with Sync, compile the summary with Analytical and statistical reviews to prepare complete project report which is then presented to the  client along with moderator’s note.